抖音怎么做才能上熱門？

1個(gè)人原創(chuàng)內(nèi)容

1 person's original content

抖音上熱門訣竅的第一個(gè)要求就是:視頻必須為個(gè)人原創(chuàng)。

The first requirement of popular tips on Tiktok is that the video must be original.

做抖音原創(chuàng)的的時(shí)候，可以從以下幾個(gè)方面入手：

When doing original Tiktok, we can start from the following aspects:

記錄生活中的趣事

Record interesting things in life

學(xué)習(xí)拍攝熱門的舞蹈、手勢(shì)舞等

Learn to shoot popular dances, gesture dances, etc

表情包系列，利用豐富的表情和肢體語(yǔ)言

Emoji series, utilizing rich facial expressions and body language

旅游記錄，將你所看到的美景通過視頻展示出來

Travel records, showcasing the beautiful scenery you see through videos

2視頻完整度

2 Video Integrity

短視頻，雖然短，但是一定要保證視頻時(shí)長(zhǎng)和內(nèi)容完整度,視頻短于7s是很難被推薦的。

Short videos, although short, must ensure video duration and content integrity. Videos shorter than 7 seconds are difficult to recommend.

保證視頻時(shí)長(zhǎng)才能保證視頻的基本可看性,內(nèi)容演繹完整才有機(jī)會(huì)被推薦。如果你的內(nèi)容卡在一半就結(jié)束了,用戶看到是很不舒服的，觀感會(huì)很差。

Ensuring the duration of the video is essential to ensure its basic viewability, and a complete interpretation of the content is necessary to have a chance of being recommended. If your content gets stuck halfway and ends, it will be very uncomfortable for users to see, and the appearance will be very poor.




3沒有抖音以外的水印

3 No watermark other than Tiktok

我們發(fā)布的所有視頻作品一定不能帶有其他APP或產(chǎn)品的水印，這樣的視頻可以發(fā)布，但不會(huì)被抖音平臺(tái)推薦。

All video works we publish must not have the watermark of other APP or products. Such videos can be published, but will not be recommended by Tiktok platform.

4積極參與挑戰(zhàn)活動(dòng)

4. Actively participate in challenge activities

挑戰(zhàn)是抖音官方推出的活動(dòng)，參與挑戰(zhàn)所獲得的流量推薦是非常精準(zhǔn)的，而且轉(zhuǎn)化率也很高，基本2~3個(gè)贊就能轉(zhuǎn)化一個(gè)粉絲。所以積極參與挑戰(zhàn)賽不僅能獲得好的流量轉(zhuǎn)化，也能帶來一定的曝光量。

The challenge is an official activity launched by Tiktok. The traffic recommendations obtained by participating in the challenge are very accurate, and the conversion rate is also very high. Two or three likes can transform a fan. So actively participating in challenge competitions can not only achieve good traffic conversion, but also bring a certain amount of exposure.

5高質(zhì)量的內(nèi)容

5 High quality content

內(nèi)容永遠(yuǎn)是最重要的因素，因?yàn)橹挥形说膬?nèi)容,才能讓人有觀看、點(diǎn)贊和評(píng)論的欲望。優(yōu)質(zhì)短視頻內(nèi)容必備要素：

Content is always the most important factor, because only attractive content can make people have the desire to watch, like, and comment. Essential elements of high-quality short video content:

畫面清晰、沒有雜音、美觀整潔、字幕能看完看清

Clear picture, no noise, beautiful and tidy, and able to read subtitles clearly

人物、環(huán)境、臺(tái)詞、音樂相匹配，有吸引力

Matching characters, environment, dialogue, and music, attractive

視頻內(nèi)容讓用戶有收獲、有共鳴、有痛點(diǎn)、有笑點(diǎn)

Video content provides users with rewards, resonance, pain points, and laughter points